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Open today: 9:00am - 9:00pm

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  • Mon - Fri9:00am - 9:00pm
  • Saturday9:00am - 7:00pm
  • Sunday10:00am - 6:00pm

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At a glance

  • Premium All Inclusive
  • Free local excursions
  • Free scuba-diving and water sports
  • Free unlimited golf

Hotel facilities


Fitness Centre

Internet Access



Swimming Pool


Water Skiing


Wind Surfing

All Inclusive

Beach Holiday




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Couples Negril

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Couples Negril is an attractive, contemporary hotel right on the sugar-white sands of Bloody Bay and surrounded by 18 acres of lush, tropical gardens. There's plenty to do for those who enjoy more than just soaking up the sunshine: you can play tennis, work out at the fitness centre and even water-ski or scuba-dive. Entertainment is provided every night of the week and a pianist plays 4 nights a week while you sit back, relax and enjoy that well-deserved rum!

Where is it?

On 18 acres of tropical gardens, facing a white sand beach, 5 miles from Negril. Transfer time from Montego Bay airport: 1 hour 30 min.

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Room information

234 rooms on 3 floors in 9 buildings with no lifts. All with balcony/terrace, air-conditioning, ceiling fan, flatscreen satellite TV, iPod docking station, telephone, mini-bar replenished daily, tea/coffee maker, in-room safe, iron and board. Deluxe Garden View Rooms overlook the gardens and have 1 king-size bed sleeping max 2 adults.

Room Upgrade

Deluxe Ocean View Rooms are as per the Deluxe Garden View Rooms but with partial ocean view and located close to the beach.

Deluxe Beachfront Rooms are as per the Deluxe Ocean View Rooms but located closest to the beach.

Garden Suites overlook the gardens and have a large bedroom with seating area. The oversized bathrooms have bathrobes, a Jacuzzi bath, shower, plus a hammock on the balcony/terrace.

Beachfront Suites are as per the Garden Suites but located close to the beach, with ocean view.

Club Room Benefits available for 2014 at an additional supplement to all room types and includes:

- VIP check-in
- 25-min aromatherapy massage per person per week
- Bottle of Champagne within 24-hours of arrival
- Night snorkelling excursion for 2 per week
- 1 official Couples photo per week
- International newspaper delivered to the room daily
- Guaranteed late check-out until 3.00pm

In addition to the above for 2015 stays

Lounge access from your UK departure airport

Eats and drinks

4 speciality restaurants: Heliconia Grill restaurant (Mediterranean grilled specialities and pasta dishes), Cassava Terrace (buffet breakfast, lunch, dinner is a mixture of buffet and à la carte, open 6 nights a week), Otaheite (gourmet Caribbean dining, dinner only, reservations required), Lychee (Asian fusion style, dinner only), beach grill. In-room Continental breakfast (6.30am-10.00am). 24-hour dining. 5 bars including a swim-up bar.

Fun and games

Swimming pool with 4 Jacuzzis and swim-up bar. 4 tennis courts (2 of which are floodlit), fitness centre, basketball, aerobics, beach and pool volleyball, unlimited golf including green fees and transportation to nearby course. Mandatory caddy payable locally, clubs available for hire. Water sports (instruction included), including scuba-diving–resort course offered and included for beginners, Hobie Cat sailing, windsurfing, wakeboarding, water-skiing, kayaks, snorkelling and glass-bottom boat tours. Clothing-optional beach area. Games room.


Live nightly entertainment including a piano bar and beach party. Films on the beach by starlight.

Handy stuff

Free WiFi Internet access. Beauty salon*. Full-service Spa*. Boutique and gift shops.

Additional information

Couples over 18 years only.

*Denotes local charge.

All Inclusive of

All meals and snacks, all drinks (all premium brands), all activities and entertainment detailed above.



Minimum stay

3 nights, except over Christmas and New Year when it is 7.


Good general access around the property: properties that offer good general access for those guests who are able to walk short distances and can manage up to six steps. The Virgin Holidays Special Assistance Team can be contacted by e-mail at or call us on 0844 557 3998, Monday-Friday 9.00am-5.30pm.

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Couples Negril

  • What to Expect:
    • 4.5 Location
    • 4.5 Sleep Quality
    • 4.0 Rooms
    • 4.5 Service
    • 4.5 Value
    • 4.5 Cleanliness
  • Traveller Rating:
    • Excellent (2031)
    • Very Good (723)
    • Average (177)
    • Poor (107)
    • Terrible (38)

After a lot of research and trying to keep our budget reasonable, my wife and I decided to book Couples Negril for our 1 year anniversary trip. We arrived Friday October 10. There is a room inside...

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4 of 5 stars
Oct 28, 2014 - davemcg11 - Philadelphia, Pennsylvania

After a lot of research and trying to keep our budget reasonable, my wife and I decided to book Couples Negril for our 1 year anniversary trip. We arrived Friday October 10. There is a room inside... Read more of the airport that is a lounge area for people staying at any of the Couples Resorts. They people working in the lounge were very friendly and helpful. There is a bar (that is complementary of course) inside the lounge. The van ride from the airport to the resort was about 1.5 hours. Upon arrival at the resort, the check-in went very smoothly and fairly quick. There was a quick description of the resort and all that it has to offer from the staff. The room: We paid the small amount more to stay in a "Beachfront Deluxe" room. The room is not what I would call a deluxe beachfront. Our room was on the 2nd floor at the corner of the building furthest from the beach. We had a pretty obstructed view of the beach and part of the nude beach. The view was not terrible, but we didn't feel as though it was what we paid for. The room itself was nice and clean. The air conditioner got as cold as you could possibly like it. The bathroom was nice, but the windows in the bathroom were in our shower and the stairs for the building were right outside the window so we basically had to keep them closed at all times. The bed was very very firm. It was okay with me, but my pregnant wife did not sleep too well on it. I would give our room a 3 out of 5 The beach: The beach is amazing. Everything that you expect from a beach. More than enough lounge chairs for everyone, chair cushions that double as lounge floats to take in the ocean, palm trees, bar, volleyball, bocce ball, horse shoes, kayaks, paddle boards, hobie cats, water skiing. The beach gets a 5 out of 5. The pool: The pool is very nice. Very clean, and pretty large. We tend to go in the ocean instead of the pool when we are in the Caribbean, but it was nice to have the option. The biggest downfall with the pool is that it is two tiers and you can only access the bar from the much smaller, lower tier. The pool gets 4 out of 5. Food: Cassava Terrace: The breakfast buffet is average. After a few days it would have been nice to have the option to eat breakfast in a different setting. We did not eat lunch here. Dinner here was very good the night that they had a sit down style service and not a buffet. They also had a HUGE buffet and party to celebrate the 16th anniversary and the food that night was incredible. 3 out of 5 Heliconie: This is the lunch grille and "Italian" dining restaurant. The food here was very good. Try the Snapper Sandwich at lunch 4 out of 5. Lychee: The Asian dining restaurant was probably my favorite dining place at the resort. The food was very good and so was the service. Very nice feel to it as well. 5 out of 5. Otaheite: The fancy dining restaurant that requires reservations is good to do one time on our trip. The food was very good, but the setting is a bit more stuffy and a lot less lad back. 4 out of 5 General Resort: I mentioned that they had their 16th anniversary party while we were there. We had no idea that it was happening. It was incredible. The food that they had was amazing. They had entertainment scheduled for all parts of the evening and night. They give the entire a resort a makeover for one day of celebration. I cannot speak enough about how much they did to make it a great night. The only thing is that I felt that most guests retired to their rooms a bit early and it was pretty empty while they had performers on. In general, the service was good, but some of the bartenders would get annoyed when I would ask them to fill my wife's water bottle with ice or make her a virgin drink (she is pregnant). Our stay at the resort was enjoyable. We give it a 3.5 out of 5. Read less

5 of 5 stars
Oct 28, 2014 - Gayle s - Winona, Minnesota

This was actually our 2nd visit to Couples Negril, it was Our 30th Anniversary trip! You know how sometimes you'll go back to the same place and wish you would have gone somewhere else, not this... Read more time! It was as we remembered it with a few upgrades! We could not have been more relaxed, more pampered, more happy than we were! It's beautiful here, the weather was perfect, we had a couple days where it rained for a very short time, then the sun returned! However, it was October! On our actual Anniversary date, we returned to our room to get ready for the evening and found a cake and letter on our bed! Who does that today? Couples Negril! The sunset cruise was extremely lovely, all part of your stay here! We happened to book our stay on the 16th Anniversary of this resort and it was beautiful! Lobster, shrimp, crab, and scallops, just some of the menu! Not to mention the decorations! I do want to mention a few names, Camille (pool bar) Barbara (our housekeeping) and Cliff ( on the cruise)! Wish i could remember everyones name. Thank you All! Read less

5 of 5 stars
Oct 26, 2014 - travellovers512010 - Saint Louis, Missouri

My husband and I began traveling to various beach locations 10 years ago. We have experienced the resorts and beaches of Mexico, Dominican Republic, and Barbados. This is our 10th visit to Jamaica... Read more and we always seem to come back to Couples Negril (5th time). I will try and focus on thoughts/tips that are not in all the other reviews. Choosing Couples NEGRIL: 1) Couples does have 3 other properties in Jamaica. However, if you are interested in the beach, then this particular resort is top notch. Speaking with many of the locals, (and experiencing Couples Swept Away ourselves), the beach in front of Couples on Bloody Bay is the BEST BEACH in Jamaica. You often hear of "seven mile beach" in Negril (which is where their Swept Away property is located) as the best stretch of beach, however, it does NOT compare to Bloody Bay. The sand is softer, the water is a little calmer and the waterline is located much closer to your beach chairs. There are 5 other resort properties on Bloody Bay, and Couples definitely has the best stretch of beach (crystal clear water, no seaweed, and has the most natural shade) of any of the other resorts. 2) You have heard through the other reviews that Couples has updated their rooms, and they DO look nicer, but remember, they still tried to maintain the simplicity and natural look to their resort, which is what we prefer. We have stayed at Iberostar Grand and Grand Bahia Principe, both in Jamaica, which is a larger marble palace, but prefer the "down-to-earth" feel of Couples, yet it maintains high quality standards. 3) The people ARE what keep us coming back... Now for some points to note, both good and bad.. BEACH: **We tend to like the shade on the beach, yet we don't want rows of people in front of us, so for that reason, there are about 3 or 4 locations on the beach that fit this bill. In order to get these choice spots, we do get up around 7am. **Please DO NOT get up, place your towel on the chairs, and go back to sleep. RUDE! There are always a few people who do this and I wish they would have consideration for others. **You WILL find shade, even if you get up at 10am, it just may not be a choice spot. **Take a piece of bread from breakfast and use it to feed the schools of fish you see in the shallow water. It only took a few minutes of searching to find them. It was the highlight of our morning as 15-20 fish swim around your legs eating. It feels like you are standing in the middle of a koi-pond, you actually feel them rub up against your legs periodically. Pretty cool. **Early mornings (between 7-9am) is your best bet at seeing aquatic life. I saw two small stingrays and an electric ray in our beach area. By the time more people come out, they tend to migrate elsewhere (which is probably a good thing :) ) DRINKS: **They are NOT watered down, please don't believe what the other reviews say, in fact, often they are too strong. **They have top shelf liquor, but they will not use it unless you ask. So I typically order my drink with a request for the Absolute or Stoli in the vodka drinks, or the Appleton Rum in the daiquiris and they will happily use it, otherwise you get the lower grade liquor. **FYI - The piano bar (which opens at 6pm), has Grey Goose, Guinness and Heineken **Bring a beer koozie for the cups or bring your own "small" insulated cup for the drinks, as it helps keep them colder in the hot Jamaica sun. BEACH GRILL: **The Jamaican patties are excellent. Can only find in Jamaica, and you HAVE to try them. They do taste good with guacamole, which they have in the salad area. **Food is good, however they have scaled back over the years much to my disappointment. They used to have a little more variety such as calamari, caesar salads, cocktail shrimp, and veggies/hummus. **Don't count on getting what you want if you try and make additions/changes to you orders. For example, adding cheese to the jerk burger, or requesting no onions....We tried it three different times, stressing the requests, and three different waiters did not get it right. **The lunch buffet is so-so. We preferred the beach grill. **A veggie lunch restaurant is in the works. It will be located between the beach grill and the lychee restaurant. Management informed us that it will be built this winter. RESTAURANTS: **All are great. Long pants are required in only one restaurant, but at least a nice pair of shorts in the others. No need to pack closed-toed shoes, a nice pair of sandals is adequate. ** Don't be shy to order double, they will make any changes you request. For example, if you are hungry, get a double order of the lamb chops or lobster, they won't blink twice. **Remember, NO lobster is available in the months of April, May, is their breeding season and they are not allowed to catch them during these 3 months of the year. Otherwise, they only offer Lobster on Friday nights. PICTURES: **You will notice the professional photographers taking "couple" pictures in the evening and also on some of the activities such as the catamaran cruise and snorkeling. These pictures are available to look at at their photo center, and I would encourage you to do so. Absolutely NO pressure to buy, but often there is that one picture that is worth purchasing. **Pictures are pricey at $15 each (for a 5x7 or digital copy) TIPPING: **Couples does have a no-tipping policy and they try and give the impression that staff will be fired if caught accepting tips and that the employees are compensated for the lack of tipping that is so commonplace at all other resorts. However, we have spoken with multiple employees who tell us that Couples gives the guests that impression, but their pay is not any different from other resorts because of this. Some employees HAVE left to go elsewhere because they will make more money from tips, but most have stayed put, simply because finding a job in Jamaica is not easy. **You do NOT need to feel obligated to tip, but we tend to slip a $10 or $20 (in a subtle handshake) to the few employees that we continually have interaction with, at least once during our stay. It is much appreciated, and they will make sure you stay happy during your stay as a result. Employees only make approx. $150 per week and their bills/grocery costs are not much different than ours (as we found out when we once travelled to a local grocery store and local restaurant). Couples Negril is a FANTASTIC resort and I promise, you will NOT be disappointed!! Can't wait to return! I've attached some pictures to my post..take a look! ATTN: Wayne Williams (General Manager) and Abraham Issa (Owner) We are die-hard Couples fans and regulars. We DO continue to come back, and enjoy every minute of our stay. A lot of hard work has obviously gone into the management of this resort and you are doing a phenomenal job. Both my husband and I can't help notice there are small changes each time we come that seem to slightly weaken the overall experience each time. When added together over the years it makes us stop and wonder why the prices seem to increase, yet things are taken away. As a result of noticing these changes, where we would normally automatically come back to Couples Negril, we continue to explore other resorts (i.e. Iberostar Grand, Grand Bahia). We realize that improvements ARE being made, such as room renovations, addition of a veggie bar, etc, however, since you depend on repeat guests, I am sure we are not the only ones that have noticed these changes. For example: 1) No more water bottles..I don't mind not having it at the bars, but at LEAST have one available in the room each day 2) Lunch used to have specialties such as calamari, shrimp, caesar salads, hummus, and even small sandwich/fruit To-Go boxes to take back to your beach chair. Only having fries/onion rings seems more on par with a lower-quality resort. 3) For my past 6 visits to various Couples resorts as a repeater, I always used to be able to combine my 25min couples massage voucher into one for just me, as my husband does not utilize this. This time, they said they would not let me do this (and actually said they never have allowed this, which is not accurate) 4) More trash was noticed this trip on the beach, there does not seem to be someone dedicated to cleaning up the straws/cigarette butts/etc left lying around. The only people I saw doing this was management that walked around periodically to see how things were going. The regular employees did not seem to take notice. However, with all that said, thanks for making Couples such a special and unique location! Read less

5 of 5 stars
Oct 26, 2014 - Donald W - Mattoon, Illinois, United States

Let me begin by saying "we love this resort". The beach was beautiful and well maintained. the room was wonderful, but the resort employees made the trip! What a wonderful group. All that... Read more said....the resort could use another restaurant, by the end of the week, we could have used an added variety......and the entertainment paled in comparison to many other resorts....minor observations when you understand, we will definitely go there again, and would recommend this resort highly. I will also say the main lobby swings are wife and I both fell when the swing tipped over....fortunately we were not hurt, but I was surprised that the management was not overly concerned. I would rate this 4.5 out of 5.......The great time wins. So much good it would easy the make this the BEST by making a few minor changes. ANYBODY LOOKING FOR A GREAT VACATION SHOULD CONSIDER THIS RESORT. RATINGS: OVERALL................. 5 ROOM...................... 5 HOUSEKEEPING.....5 SERVICE................. 5 BEACH..................... 5 BARS....................... 5 WATERSPORTS......5 FOOD.......................3.5 ENTERTAINMENT...2 ACTIVITIES............. 4 Read less

5 of 5 stars
Oct 23, 2014 - Lisa N

I'm a little late with my review but better late then never This was our second trip to couples Negril I love the lounge is so nice to get off the plane and have a drink and get changed into... Read more I'm a little late with my review but better late then never ... This was our second trip to couples Negril ...I love the lounge is so nice to get off the plane and have a drink and get changed into summer clothes :) same bus driver he is a very nice guy same funny stories and has lots of information about the island we went to the repeaters supper it was so great we made some friends and had some good laughs .. I love the opportunity to use the water sports stay in 5 block closest to the water sports office both times ocean view went scuba diving for the first time felt very safe as I was first afraid ...water skied and tried to wakeboard the best part was catamaran cruise ...rooms were clean and maids made cool towel art was great loved the breakfast we did the trading places but wanted to go back but it was nice to walk the 7 mile beach .... Can't wait to come back Read less

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