Book online
or call

0844 557 4321

Open today: 9:00am - 9:00pm

Other days
  • Mon - Fri9:00am - 9:00pm
  • Saturday9:00am - 7:00pm
  • Sunday10:00am - 6:00pm

Email this page

At a glance

  • Unlimited Luxury® All inclusive
  • Brand new Now Spa* by Pevonia
  • 4 swimming pools
  • 5 gourmet à la carte restaurants

Hotel facilities


Internet Access



Swimming Pool



Wind Surfing

All Inclusive

Beach Holiday



TripAdvisor Traveller Rating


Late deals for this hotel

I would like to see late deals for stays of:

Please wait…
No deals available for your selected duration.

Prices shown are per person, based on [PartySize] sharing.

Now Sapphire Riviera Cancun

1 of 12 photos

Nestling along a fabulous beachfront, this spectacular low-rise resort is ideal for couples or families looking for a luxury, all-inclusive holiday on the Caribbean. It’s built in stunning Mayan architectural style, fitting in well with the dazzling tropical location. Rooms are exceptionally spacious and have balconies or patios which overlook the tropical gardens or ocean. You’ll never run out of things to do or food to eat here with a whopping 6 different reservation free restaurants, 5 of these being gourmet à la carte. Cuisines include traditional Mexican, French, Asian, Mediterranean and International. The buffet restaurant is highly recommended, while the à la carte restaurants ensure each meal is a true dining experience! Even room service is included in the Unlimited-Luxury® so you can eat at 2.00am if you fancy! As for activities, take a look below to see the huge number of options, but relax – you can also do nothing but read a book and enjoy the free cocktails as you soak up the Caribbean sunshine. The brand new 7,000 square foot Now Spa by Pevonia offers 7 treatment rooms*, a brand new hydrotherapy circuit offering a sauna, steam room, showers, Jacuzzi, dynamic pool and a outdoor relaxation area and a beauty salon*. A boutique offering Pevonia branded products is also available giving guests a perfect tranquil spa experience. Outside the resort are some of the Yucatan Peninsula’s greatest attractions including Mayan cultural sights such as Chichen Itza, Tulum and Coba and theme parks like Xcaret and Xel-Ha.

Where is it?

On a white sand beach half way between Cancun and Playa del Carmen close to attractions and shopping. Airport transfer time: 25 min.

Larger Map

Room information

496 suites on 3 floors in 14 buildings with no lifts. All with air-conditioning, separate seating area, ceiling fan, balcony/patio, satellite TV, complimentary WiFi (all room categories), clock radio, in-room safe, mini-bar replenished every day with bottled water, juice and beer, free toiletries, bathrobes, scales, hairdryer, iron and board. Deluxe Junior Suite Tropical View have a bath tub with intergrated shower, 2 twin beds or 1 king-size bed sleeping maximum 3 adults and 1 child (up to 12 years) or 2 adults and 2 children up to 12 years. Wheelchair accessible Deluxe Junior Suite Tropical View Rooms have roll-in shower and 2 doubles with limited space under sink (must be requested at time of booking and subject to availability).

Room Upgrade

Deluxe Junior Suite Oceanview - as above but with balcony or terrace featuring views of the Caribbean sea. Preferred Club Junior Suite Tropical View - with 1 king-size or 2 double beds and garden views.

Preferred Club room types include the following benefits:

- Personalised check-in/out with concierge service
- Upgraded mini-bar and room service
-Upgraded bath amenities and pillow menu
- Private pool access for adults-only
- Bali beds, pool concierge and bar service
- Daily newspaper

Club benefits available as an additional supplement for 2014 include:

- VIP check-in
- Sparkling wine, fruit plate & flowers in room on arrival
- Free access to the Hydrotherapy Areas of the spa
- Breakfast in room once per stay
- 1 couples’ massage treatment (25 minutes), or up to 2 kids’ and teens’ spa treatments (25 minutes) per week

Club benefits available as an additional supplement for 2015 onwards include:

- Lounge access at your UK departure airport
- VIP check-in, sparkling wine, fruit plate & flowers in room on arrival
- Free access to the Hydrotherapy Areas of the spa
- Breakfast in room once per stay and 1 couples’ massage treatment (25 minutes), or up to 2 kids’ and teens’ spa treatments (25 minutes) per week.

Preferred Club Junior Suite Oceanfront-as above but facing the Caribbean Sea and include a Jacuzzi on the balcony.

Eats and drinks

6 reservation free restaurants (1 buffet and 5 gourmet à la carte): The Market Cafe (breakfast, lunch and dinner; International buffet). Paramour (dinner, an adults-only elegant romantic atmosphere offering French fare). Lemongrass (dinner, Asian cuisine including Teppanyaki and a sushi bar). Bluewater Grill (lunch and dinner, offering the very best fine cuts and seafood specialities). Cibu (dinner, rich Mediterranean flavours). Fresco (dinner, an authentic Mexican experience) and Coco Cafe. 5 bars: Moments lobby bar, Splash (swim-up bar in the main pool), Eclipse Night club, The Reef (Preferred Club pool bar) and The Sandbar (Preferred Club beach bar). Enjoy the Sip Savour and See dine around experience and indulge in dinner, sip an artfully prepared cocktail and see the nightly entertainment at the neighbouring Dreams and Now Resorts.

Fun and games

3 swimming pools including adult only Preferred Club Pool. Spa with 2 whirlpools, sauna, steam room and Mexican Temazcal steam bath which can be used when you book: body treatments*, massage* and facials*. Water sports: kayaking, windsurfing, Hobie Cats, sailing, snorkelling*, canoeing, water polo. Scuba diving*and deep sea fishing*. Fitness centre. Tennis. Badminton. Yoga. Big screen with films on the beach. Aerobics. Beach volleyball. Beach football. Table tennis. Bike tours. Explorers kids club (3-12 year olds) open 9.00am–10.00pm inclusive of lunch and dinner. Activities include weekly camp out adventure, arts & crafts and games. Core Zone teens' club allows teenagers 13-17 years to cut loose and really have the time of their lives. Located next to the Explorer’s Club, the Core Zone features nightly entertainment, daily activities and a vast array of sports and games. Complimentary green fees at a nearby golf course (golf cart rental* mandatory, transportation not included, terms and conditions apply, subject to change).

Handy stuff

Babysitting*. Now Spa* by Pevonia. Laundry service*. Cigar shop*. Boutique stores including souvenirs and newspapers. Free WiFi throughout. Download the hotel’s “Unlimited Connectivity” App which enables free local calls, room to room calls, access to daily activities, restaurant menus and schedules, hotel maps and local attraction info.

Additional information

*Denotes local charge.

Child ages at this property up to and including 12 years. 

All Inclusive

Unlimited-Luxury® includes all meals, snacks and drinks, including premium domestic and International premium brand liquors and wines and mini-bar stocked daily with water, soft drinks and beer. All activities and entertainment above unless otherwise stated. Hotel operates a no-wristband policy.


Partially Accessible: properties that offer wheelchair adapted rooms with partially accessible amenities. Please note: These rooms are subject to availability and may only be available in specific room categories with varying bedding arrangements. Please request this at the time of booking. The Virgin Holidays Special Assistance Team can be contacted by e-mail at or call us on 0844 557 3998, Monday-Friday 9.00am-5.30pm.

Check Prices Back to top

Now Sapphire Riviera Cancun

  • What to Expect:
    • 4.5 Sleep Quality
    • 4.0 Location
    • 4.5 Rooms
    • 4.5 Service
    • 4.0 Value
    • 4.5 Cleanliness
  • Traveller Rating:
    • Excellent (1469)
    • Very Good (928)
    • Average (434)
    • Poor (151)
    • Terrible (75)

The resort was ok. if you like a lot of activities this is the place for you. the food was not bad. what really annoyed me was the timeshare people at the hotel. I had to say no at least three times...

TripAdvisor LLC. All rights reserved.

3 of 5 stars
Nov 20, 2014 - SOrosco - Dallas, Texas

The resort was ok. if you like a lot of activities this is the place for you. the food was not bad. what really annoyed me was the timeshare people at the hotel. I had to say no at least three times... Read more a day. once they even interrupted our breakfast and wanted to know why we didn't want the timeshare, they just kept pestering you. we tried not to get close to the lobby so we could doge them. also the water was green and murky had a lot of allege, not really what you want to see when you go to Riviera. I definitely will never stay at this resort again... Read less

3 of 5 stars
Nov 19, 2014 - cheamo - saskatoon

Nothing really wrong with this resort, just several minor annoyances. Personally I wouldn't stay here again. Property The main lobby area is very nice looking with walkways over water, and cool... Read more looking pools and stuff. Very easy on the eyes. The property itself though is very large and if you are staying in one the buildings near the edge it is probably close to a 10 minute walk to where the pool, lobby, and all the restaurants are. The beach sand is nice, but they attempt to clean up the mile of seaweed with a tractor that does nothing but stomp it down, and the seaweed can be pretty smelly. The water in this area is not the blue-green stuff you seen in Cancun or Playa Del Carmen. Food The suppers we had were all right, but nothing amazing. A couple of restaurants had special outdoor decks you could eat on if you ordered a paid bottle of wine, but watch out because in addition to being very marked up they also charge you some sort of 15% corkage fee and a not terribly good exchange rate. Cibu was pretty good, Lemon Grass was all right, the French place definitely could have been better. Lunch was another story though, options are buffet and the Blue Ocean grill place. Buffet is what you'd expect although some stuff pretty poor. We had some pretty bad food at the ocean grill, and the menu overall had little that we really wanted. The wings were the only good thing we had there, as long as you like spicy. Pool One large pool right by the lobby/restaraunts for everyone, looks really nice but that's about it. For us it was colder than we would have liked, and if you can believe it there is not a single hot tub on the resort. They blasted terrible rave-type music here pretty much all throughout daylight hours which was pretty annoying. There were a lot of very young adults obviously there to party, which is fine but that's just the type of place it is I guess. We honestly didn't spend much time anywhere near the pool because it wasn't out type of thing. There is also another pool kind of hidden which I think is for the "preffered club", it was quiet and nicer here and with its own bar, but still the pool water just as cold. Rooms Meh. That's really all I could say, we didn't get the nicest room they had, but it definitely was pretty typical hotel room nothing too much to say about it. Maybe the better rooms are nicer, not sure. Ours was as far from the main area as you could be. A/C really wasn't as good as we would have liked, had trouble getting the room colder than 23 C. Location I wouldn't personally stay at any of the resorts in this area (Puerto Morelos) again. You're a long ways from Cancun or Playa Del Carmen, which means if you want to do anything at all (Golf, tours, adventure things, XCaret, etc.) You're looking at a longg ride and if it is shared transport there will probably be a lot of stops along the way and it is a taxi you're looking at around $50 a way. Those long transport rides really cut into you're vacation and resort time which is a huge minus for me. I also just think the ocean was a lot less pretty in this area than what you think of when you think Cancun. Service Almost always good or very good, and tips could definitely make a difference lots of the time. Still though I would say it was not quite up to par with some other places we've stayed. Read less

4 of 5 stars
Nov 18, 2014 - dkfCT - connecticut

Stayed here for destination wedding event. After reading some of reviews was concerned about facility. We never stay at all inclusives, so had that concern too. We were pleasantly surprised. First... Read more , we stayed in the Preferred section, so maybe that level provided a better experience. The room was spacious, very clean and well appointed. The deck on oceanfront room had its own jacuzzi. The bathroom was large and shower very nice. The mini bar was well stocked and maintained that way daily, with 4 bottles water a day. The staff was great. Very friendly and provided a high level of service. This was everyone from beach to pool, rooms to restsurants. As to food, it was average at best, they have a no reservation policy which means on a crowded night you could wait 2 hours for a table. Not pleasant. And to wait for average food is not enjoyable. The beach was nice, sand nice, water not the azure color you expect. But a great walking stretch of beach. The adult pool is very nice, quiet and well taken care of. Drink serice great, cabanas nice. We took private cab to and from airport. Was a 20 min drive. We did this so that we would not have to be stopping at other hotels along the way, which is what happens with the hotel transfer. If you like all inclusives, you will like this place. Would we stay again, no, but glad we did this time for wedding. Read less

4 of 5 stars
Nov 17, 2014 - ERIKA K - Warren, Michigan

We stayed from 11/06/14 - 11/11/14 with two other couples. The resort itself was very beautiful, very large pool, very good places to hang out at the resort. The rooms were average, nice but nothing... Read more special. The entertainment staff was very good and friendly without being pushy. The food for an all inclusive was very good. The french was our favorite. We did the preferred club and it was nice to have an adult pool to hang out when we wanted some quiet. Do not go here for the beach, the water was very brown and not very inviting. Only two negative things. One, we booked an 80 minute massage that only lasted 50 minutes, and we were charged for the 80 minutes. I will be addressing this with AM resorts. The other being some very BADLY behaved wedding guests. Drunk and fighting females. The wifi also did not work on the last day. We took a wonderful snorkel with the sea turtles trip to Akumal and that was one of the most beautiful beaches I have ever seen. Would I stay here again, probably not. I prefer a smaller resort. Read less

3 of 5 stars
Nov 16, 2014 - mom_of_ashopper - cleveland

Just stayed at this resort this past week for a destination wedding. We had booked the preferred package which have us a few more perks. After we were checked in, we were sitting with a concierge... Read more type to find our about the resort, etc. She then tried to pitch us to sit in a sales presentation, and we would get free massages. I wanted no part of that. That is rude, and not how I want to spend my time. This resort caters to a 20-30ish set, a lot of partying going on. We had an ocean front room, which was nice. We walked out of our room straight to the beach. The beach is short, and there's lots of seaweed. The water is murky, not that turquoise water you see in cancun. The grounds are ok, and our room was fine. Our bathroom was filthy by the base of the toilet. Sort of gross. The food was the worst part of this trip. The buffets were lousy. We went into lemongrass for hibachi, and that was also pretty bad. They had a fun night club and evening activities if one chooses to partake. The wedding was beautiful, they did a lovely job, but the food is the food. The resort is isolated, so you are stuck there unless you do an excursion. I would not recommend this all inclusive property if you are a foodie. If you do choose this property, bring lots of singles. The help does appreciate tips and they do work hard. I would not stay here again. Read less

Check availability

What would you like to search?

Where and When?

Who's going?

Room 1

Children (2 - 17)

Please enter child ages on date of departure:

» Please enter all child ages below
Check Availability

Who's Going?

To book online, please select a maximum of 9 passengers. For bigger groups please call 0844 573 8345.
» Please click 'ages' to enter child ages
» There must be 1 adult per infant travelling, please adjust your passenger numbers.
Room 1
Room 1

Children (2 - 17)

Please enter child ages on date of departure:

» Please enter all child ages below
Room 2
Room 2

Children (2 - 17)

Please enter child ages on date of departure:

» Please enter all child ages below
Room 3
Room 3

Children (2 - 17)

Please enter child ages on date of departure:

» Please enter all child ages below
Room 4
Room 4

Children (2 - 17)

Please enter child ages on date of departure:

» Please enter all child ages below
Check Availability

We require the ages of any children in your party to provide you with an accurate price. Each hotel defines child ages differently and teen prices may be available in some destinations.

Please enter child ages at time of travel: