La Playa Beach Resort

Naples, Naples and Marco Island

The hotel

Overlooking the beautiful Gulf of Mexico, resting right between the Gulf of Mexico and Vanderbilt Bay, this elegant hotel offers a range of activities taking advantage of the best of Florida's natural assets. A Bob Cupp-designed, 18-hole golf course is just 3 miles away, while a range of water sports enables you to enjoy the sparkling aqua water and wide sandy beach! Luxury rooms have full marble bathrooms with comfortable Frette linen. Further pampering can be enjoyed at the renowned SpaTerre — offering a range of treatments for body and spirit. To round off the experience head to the Baleen restaurant which showcases award-winning cuisine and unbeatable sunset views, what more could you want?

Amenities

  • Bar
  • Spa
  • Swimming Pool
  • Wedding
  • Families
  • Honeymoon
  • Room Service
  • Valet parking
  • Wheelchair access
  • Fitness Centre/Gym
  • Laundry Service
  • Internet Access

Where is it

On the beach overlooking the Gulf of Mexico in Naples.

Hotel information

189 newly transformed rooms and suites on 15 floors in 3 buildings with 4 lifts. All with balcony, air-conditioning, CD player, mini-bar*, coffee maker, safe, hairdryer, bathrobes and iron and board. Standard Rooms offer views across Vanderbilt Bay or Gulf of Mexico with 1 king-size bed and sleeper sofa, sleeping maximum 4 adults or 2 adults and 2 children. Standard Rooms may be allocated in the Bay Tower across the street from the resort.

Beachfront Rooms are situated in the Gulf Tower on floors 3-8 with 1 king-size bed and sleeper sofa. They are 450 sq ft, featuring private balcony with teak furniture, sleeping maximum 2 adults and 2 children.

  • Booking bonus: book by 31 Oct '21 and receive 3% off your hotel stay when traveling between 1 May-31 Oct '21. Offer is not combinable. Offer has been calculated into prices shown.  

  • Free night offer: each 7th night free for stays completed between 1 May-19 Dec '21.

    Terms and conditions apply. Free night offers have been calculated into the prices shown. Offers may not be combinable.

Why is this a Virgin Holidays Favourite?

Great for couples with a fantastic spa and fitness centre.

Fantastic beachfront location, overlooking the Gulf of Mexico.

A huge array of activities to keep you entertained.

Exclusive Virgin Holidays benefits:

  • Book by 31 Jan '21 for an upgrade to a Beachfront Room, for stays completed between 1 May-21 Dec '21, subject to availability
  • Complimentary valet parking for stays of 7 nights or more for all Virgin Holidays guests, saving approximately $35 per day
  • Stay 7 nights and receive a $50 resort credit, or stay 14 nights or more to receive a $100 resort credit. This credit can be used in the hotel restaurant, spa or gift shop. Resort credit is per room per stay
  • 50% off green fees 1 Jun–30 Sep ‘20 and 1 Jun–30 Sep ‘21
  • Resort fee waived for stays 1 Jan–31 Dec '20 and for stays of 7 nights or longer 1 Jan–31 Dec '21

Valet parking $35 plus tax, per day (payable locally, subject to change to $36 as of 2/1/2021).

Baleen restaurant ( gourmet seafood and steaks; waterfront, open for breakfast, lunch and dinner). Tiki Bar (open for lunch, drinks and snacks). Cocktail lounge.

Swimming pool. SpaTerre spa* and fitness centre. 18-hole golf course*, driving range* and practice area*. Water sports including kayaks*, Hobie Wave sail boats*, body floats*, snorkelling*, parasailing* and Wave Runners*. Bicycles*.

Room service*. Laundry/dry-cleaning facilities*. Gift shop. Concierge services. WiFi in guest rooms and public areas included in resort fee.

This hotel has resort fees of $25, that are waived for Virgin Holidays guests (subject to change)

Resort fee waived for all stays 1 Jan–31 Dec '20 and for stays of 7 nights or longer 1 Jan–31 Dec '21. Resort fee, tax and inclusions are subject to change - please see hotel check-in for current inclusions available to you upon arrival.

Wheelchair accessible rooms available on request. Please note that these rooms are subject to availability and may be restricted to specific room categories and bedding arrangements. Rooms and facilities vary between hotels so please check at the time of booking. For more information and contact details please check out our Special Assistance page

*Denotes local charge.

Rating summary

  • Location Image of the Tripadvisor rating
  • Sleep Quality Image of the Tripadvisor rating
  • Rooms Image of the Tripadvisor rating
  • Service Image of the Tripadvisor rating
  • Value Image of the Tripadvisor rating
  • Cleanliness Image of the Tripadvisor rating

Traveller rating

  • Excellent (1985)
  • Very good (598)
  • Average (202)
  • Poor (97)
  • Terrible (64)
Image of the Tripadvisor rating Great Naples Beach Getaway

Jan 18, 2021 851lisab0912 Westport, Connecticut

LaPlaya is a great beach front hotel that has been beautifully renovated - the rooms are oversized and nicely appointed and the staff is friendly and helpful. We enjoyed the pool service and set up - it's really nice to be directly on the beach and have such easy access to pool or the Gulf. The restaurants were excellent - a nice menu and great… Read more
LaPlaya is a great beach front hotel that has been beautifully renovated - the rooms are oversized and nicely appointed and the staff is friendly and helpful. We enjoyed the pool service and set up - it's really nice to be directly on the beach and have such easy access to pool or the Gulf. The restaurants were excellent - a nice menu and great service. We'd come back! Read less
Image of the Tripadvisor rating OUTDATED with POOR SERVICE!

Jan 12, 2021 130stephanie2021 Columbia, Kentucky

We rented a “suite” at LaPlaya in Naples. This was simply a joke! The “suite” had 8 foot ceilings and it consisted of a room that barely contained the king size bed with a small bathroom. The shower head and mirrors were so low my husband who is 6’2” had to bend over just to use them. The room is was very much outdated with stains on walls with… Read more
We rented a “suite” at LaPlaya in Naples. This was simply a joke! The “suite” had 8 foot ceilings and it consisted of a room that barely contained the king size bed with a small bathroom. The shower head and mirrors were so low my husband who is 6’2” had to bend over just to use them. The room is was very much outdated with stains on walls with overall disrepair throughout. Tile grout was nasty. Sinks would not drain. Towels were frayed. A request for additional towels and washcloths took two tries and then a 45 minute wait! How this hotel has the ratings it has is beyond me. I am posting this hoping no one else wastes their money here and ruins their vacation! Read less
Image of the Tripadvisor rating In Naples for business and and pleasure

Jan 12, 2021 Celebrateyou

Most of our meals were eaten at the resort ; the food and presentation was absolutely amazing!! All the staff goes above and beyond to take care of the guests. Five stars for our server Jorge. ⭐️ Enjoyed our stay here at LaPlaya would definitely recommend to others.
Image of the Tripadvisor rating AMAZING

Jan 11, 2021 kristar2021

Jorge and Lisette both provided incredible service during our stay. Both were incredibly attentive and met our needs beyond what we could have imagined. We couldn't have asked for better service-THANK YOU!!!!!!! You both made our experience that much greater!
Image of the Tripadvisor rating Perfect Weekend Getaway

Jan 9, 2021 sunsetlover23 Naples, Florida

My friends and I recently took a weekend off from the kids and stayed at La Playa after Christmas. What a pleasure and relaxing weekend. The hotel is taking all measures necessary to ensure our health and safety and made me feel very comfortable from check in to check out. Josh at the pool was outstanding. Very polite, professional and attentive… Read more
My friends and I recently took a weekend off from the kids and stayed at La Playa after Christmas. What a pleasure and relaxing weekend. The hotel is taking all measures necessary to ensure our health and safety and made me feel very comfortable from check in to check out. Josh at the pool was outstanding. Very polite, professional and attentive to all our needs and our server Sam was a breath of fresh air. Her worm and inviting personality made out day. Hope we have her every time. The beach staff was awesome. I have stayed at many resorts throughout the world but this beach staff was top notch; especially with covid. All we wearing makings and making sure chairs were sanitized after guests. I believe his name was Rob, he greeted us and really kicked off our beach experience. Rob and his team were attentive, polite and really made sure us ladies were having a great time. Can't wait for another weekend getaway with my ladies to La Playa. Read less