La Playa Beach Resort

Naples, Naples and Marco Island

The hotel

Overlooking the beautiful Gulf of Mexico, this elegant hotel offers a range of activities taking advantage of the best of Florida's natural assets. A Bob Cupp-designed, 18-hole golf course is just 3 miles away, while a range of water sports enables you to enjoy the sparkling aqua water and wide sandy beach! Luxury rooms have full marble bathrooms with comfortable Frette linen. Further pampering can be enjoyed at the renowned SpaTerre — offering a range of treatments for body and spirit. To round off the experience, Baleen restaurant offers a delicious array of fresh seafood, innovative dishes and superb ocean views — what more could you want?

Amenities

  • Bar
  • Spa
  • Wheelchair access
  • Golf
  • Restaurant
  • Hobie Cats
  • Kayaking
  • Snorkelling
  • Families
  • Wedding
  • Fitness Centre/Gym
  • Internet Access

Where is it

On the beach overlooking the Gulf of Mexico in Naples.

Hotel information

189 rooms on 15 floors in 3 buildings with 4 lifts. All with balcony, air-conditioning, CD player, mini-bar*, coffee maker, safe, hairdryer, bathrobes and iron and board. Standard Rooms offer views across Vanderbilt Bay or Gulf of Mexico with 1 king-size bed and sleeper sofa, sleeping maximum 4 adults or 2 adults and 2 children. Standard Rooms may be allocated in the Bay Tower across the street from the resort.

Beachfront Rooms are situated in the Gulf Tower on floors 3-8 with 1 king-size bed and sleeper sofa. They are 450 sq ft, featuring private balcony with teak furniture, sleeping maximum 2 adults and 2 children.

  • Free night offer: Each 7th night free for stays completed between 1 May '20–19 Oct '20. Terms and conditions apply. Free night offers have been calculated into the prices shown. Offers may not be combinable.

Why is this a Virgin Holidays Favourite?

Great for couples with a fantastic spa and fitness centre.

Fantastic beachfront location, overlooking the Gulf of Mexico.

A huge array of activities to keep you entertained.

Exclusive Virgin Holidays benefits:

  • Book by 31 Jan '21 for an upgrade to a Beachfront Room, for stays completed between 1 May-21 Dec '21, subject to availability
  • Complimentary valet parking for stays of 7 nights or more for all Virgin Holidays guests, saving approximately $35 per day
  • Stay 7 nights and receive a $50 resort credit, or stay 14 nights or more to receive a $100 resort credit. This credit can be used in the hotel restaurant, spa or gift shop. Resort credit is per room per stay
  • 50% off green fees 1 Jun–30 Sep ‘20 and 1 Jun–30 Sep ‘21
  • Resort fee waived for stays 1 Jan–31 Dec '20 and for stays of 7 nights or longer 1 Jan–31 Dec '21

Valet parking $35 plus tax, per day (payable locally, subject to change).

Baleen restaurant (gourmet seafood and steaks; waterfront, open for breakfast, lunch and dinner). Tiki Bar (open for lunch, drinks and snacks). Cocktail lounge.

Swimming pool. SpaTerre spa* and fitness centre. 18-hole golf course*, driving range* and practice area*. Water sports including kayaks*, Hobie Wave sail boats*, body floats*, snorkelling*, parasailing* and Wave Runners*. Bicycles*.

Room service*. Laundry/dry-cleaning facilities*. Gift shop. Concierge services. WiFi in guest rooms and public areas included in resort fee.

This hotel has resort fees of $25, that are waived for Virgin Holidays guests (subject to change)

Resort fee waived for all stays 1 Jan–31 Dec '20 and for stays of 7 nights or longer 1 Jan–31 Dec '21. Resort fee, tax and inclusions are subject to change - please see hotel check-in for current inclusions available to you upon arrival.

Wheelchair accessible rooms available on request. Please note that these rooms are subject to availability and may be restricted to specific room categories and bedding arrangements. Rooms and facilities vary between hotels so please check at the time of booking. For more information and contact details please check out our Special Assistance page

*Denotes local charge.

Rating summary

  • Location Image of the Tripadvisor rating
  • Sleep Quality Image of the Tripadvisor rating
  • Rooms Image of the Tripadvisor rating
  • Service Image of the Tripadvisor rating
  • Value Image of the Tripadvisor rating
  • Cleanliness Image of the Tripadvisor rating

Traveller rating

  • Excellent (1907)
  • Very good (584)
  • Average (191)
  • Poor (90)
  • Terrible (63)
Image of the Tripadvisor rating DREAM GETAWAY

Jul 3, 2020 agallove81

My husband and I have very high standards for hotels. Let me tell you...this hotel has exceeded our expectations! Nick at the front desk was incredible!!! He found out my husbands birthday was today and had Champagne delivered to our room. Also we were very nervous about COVID and sanitation being done and precautions being taken they have put… Read more
My husband and I have very high standards for hotels. Let me tell you...this hotel has exceeded our expectations! Nick at the front desk was incredible!!! He found out my husbands birthday was today and had Champagne delivered to our room. Also we were very nervous about COVID and sanitation being done and precautions being taken they have put our minds at ease! The food is fabulous and it is well worth the money!!!! Read less
Image of the Tripadvisor rating Great for family gatherings.....

Jun 28, 2020 Bruce M Belleair, Florida

Staff friendly, professional, very helpful and made you feel safe and comfortable with all the craziness in the world...Food was awesome, upscale, yet price was reasonable.....A great getaway....Plan to return with kids and grandkids in August.
Image of the Tripadvisor rating Great week away

Jun 25, 2020 fitzmaug Fort Lauderdale, Florida

We had a great beach vacation at LaPlaya. The team did a nice job. The guys on the beach each morning by 8am were amazing at getting the beach chairs setup. Corey is a great server along the beach. Very friendly and welcoming. We loved our time on the beach. Baleen, the in house restaurant has wonderful food. Corbin did a super job at… Read more
We had a great beach vacation at LaPlaya. The team did a nice job. The guys on the beach each morning by 8am were amazing at getting the beach chairs setup. Corey is a great server along the beach. Very friendly and welcoming. We loved our time on the beach. Baleen, the in house restaurant has wonderful food. Corbin did a super job at breakfast. For drinks at Baleen be sure to look for Mike at the bar. He makes a great bananas foster dessert martini. Raul and Mario are excellent waiters for dinner, the sunset views outside at Baleen are great. Our last night we ate in the outside high top area and Allysa was a superb server! The food was wonderful. I loved the Scollops dish, an amazing combination of flavors. So why not 5/5? I give 5/5 to a place like The Boston Harbor Hotel. LaPlaya is not quite there, yet. Some staff is amazing like those mentioned above, and others need some training. I had to go to the front desk twice to have the alarm clock from a nearby room shutoff it went off at 6am , 3 days in a row. Not fun. Towels were strewn outside our first floor area and never picked up during our stay. Mgmt should tour all the grounds daily. Clearly they do not. This is a simple issue to resolve. If you make a few changes I will go to 5/5. Next time perhaps. All in all a great stay with room for improvement. Read less
Image of the Tripadvisor rating Best hotel in Florida

Jun 22, 2020 benwV4666FO

By far the best hotel on the west coast of Florida, probably the best hotel in the state. Rooms and common areas are always clean and the staff genuinely cares about their guests. The beach and pool location are perfect for kids.
Image of the Tripadvisor rating Beatiful beach and property. Rushed reopening. NO COVID-19 mitigation measures

Jun 22, 2020 brainzito USA

Stayed last weekend for fathers day. Hotel was pretty busy. Really pretty hotel and property overall, however little precautions are being taken re COVID-19. Most hotel staff not wearing facemasks. Zero enforcement of social distancing and mask wearing amongst guests. Hotel is understaffed so expect to wait a lot at restaurant (>1hr wait for food… Read more
Stayed last weekend for fathers day. Hotel was pretty busy. Really pretty hotel and property overall, however little precautions are being taken re COVID-19. Most hotel staff not wearing facemasks. Zero enforcement of social distancing and mask wearing amongst guests. Hotel is understaffed so expect to wait a lot at restaurant (>1hr wait for food on father's day). No room service/cleaning - unless requested. I would not stay here again. Read less